A Written Life

by Jesaka Long

because the alphabet's personal

writer | reader | freelancer | laugher jesakalong.com

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Blurb Your Enthusiasm

booksmatter:

Writers love getting a great blurb for their new book. Publicists love a great blurb. Editors love a great blurb. You know who doesn’t love a great blurb? The writers who write them, out of the glowing generosity of their godforsaken hearts.

The reliably hilarious Adam Mansbach (you probably read his fake children’s book, Go the Fuck to Sleep) shared his blurb writing pricing system with The New Yorker. Here’s a selection.

*       *       *

This is your first book. (+$100)

This is your first book in a decade. (+$150)

I know you. (-$50)

We made out at a party. (+$25)

We got drunk together at a literary festival once, but I could tell you were thinking the whole time about how now you could ask me for a blurb. (+$75)

You are making this request in person at a book signing. (+$150)

You are the only person at this book signing. (-$100)

The first word of your two-word title is a gerund. (+$75)

The word after the gerund in your two-word title is a proper noun masquerading as a regular noun, i.e. “Losing Ground,” a novel about a man named Peter Ground. (+$250)

Your bio contains a list of wacky jobs you’ve held and/or states that you “divide your time” between two cities, countries, or continents. (+$300)

Your book is dedicated to a dead writer you never met. (+$350)

You are a literary novelist best known for writing an expletive-laced fake children’s book. (-$40)

Your advance was higher than mine. (+$200)

You were named one of the “20 Best Writers Under 5’6”” or one of “America’s Best Looking Début Novelists” or some other bullshit list that I should have been on but wasn’t because my agent is a hack who can’t get arrested in this town. (+$450)

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